L'OrealSKU: 071249383247

L'Oreal Paris Superior Preference Permanent Hair Color, 8S Soft Silver Blonde

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L’Oreal Paris Superior Preference Permanent Hair Color, 8S Soft Silver Blonde

Achieve luminous, silvery-blonde color with L’Oreal Paris Superior Preference in 8S Soft Silver Blonde. Selected as one of L’Oréal’s standout shades, Soft Silver Blonde delivers a refined blonde tone with cool, silver undertones—perfect for a soft, radiant, and modern blonde finish.

Superior Preference is known as the gold standard in permanent hair color, delivering fade-defying color and shine that lasts for up to 8 weeks. The translucent gel color formula provides rich, even coverage, while the Care Suprême Conditioner, infused with Golden Camelina Oil, Vitamin E, and a UV Filter, keeps hair silky, resilient, and vibrant—helping prevent brassiness and dulling.

  • Cool, soft silver blonde shade with luminous, multi-dimensional tone
  • Fade-defying color and shine for up to 8 weeks
  • Helps prevent brassiness for a clean, salon-refined blonde result
  • 100% gray coverage, suitable for all hair types
  • Care Suprême Conditioner protects vibrancy and leaves hair smooth and silky

How to Use:

  1. Mix the Color Gel and Developer Crème following the included instructions.
  2. Apply evenly to dry, unwashed hair, saturating roots and lengths.
  3. Leave on for the recommended processing time.
  4. Rinse thoroughly until water runs clear.
  5. Apply the Care Suprême Conditioner, leave on for 2–3 minutes, and rinse.

Reveal soft, silver-toned blonde color with radiant shine, smooth texture, and elegant dimension—all from the comfort of home.

When will I receive my order?

We ship every business day for most items. Once you place your order, we will send you tracking information via email and/or SMS (standard rates apply). In most cases, your order will be delivered within 2–3 business days. As soon as your order is packed, we will ship it to you and send you a link to track your order. Please note: International delivery times vary depending on customs.  

How much do I pay for shipping for my order?

We provide free domestic shipping for all orders over $49, before taxes. Enjoy free 2-day shipping within NY, NJ, and CT. Orders under $49 before taxes will incur a $6.99 fee. For international shipping details, refer below.

To learn more about how we ship orders, visit our Shipping Policy page.

*Same day dispatch for orders placed M-F before 11am ET.


We offer easy returns on all domestic orders. You can request a return within 30 days of receiving your order. Once you receive a return label, you have 14 days to ship the order back to us.


We charge a flat fee of $6.99 for all returns. To be eligible for a return, your item must be in the same condition that you received it in, unworn or unused, with tags, and in its original packaging. You’ll also need the receipt/packing slip or proof of purchase.


To learn more about how we process refunds, visit our Refund Policy page.

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